Designing for the music and art culture of San Jose, California.Universal Grammar (UG) is a premier production house for modern cultural creativity in San Jose. Their devotion to authentic artistry challenges modern convention and respects its given craft. The brand is credited to Noam Chomsky, who proposes that humans possess innate faculties related to the acquisition of language. This metaphor is a representation of community and connectivity where souls connect through art and music.
I produced digital and print content to drive awareness of Universal Grammar in the music and art communities. I also assisted in production and set design for their events.